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Content strategy for the future – presentation video from Sara Wachter-Boettcher

Responsive. Adaptive. Mobile first. Cross-channel. We all want a web that’s more flexible, future-friendly, and ready for unknowns. There’s only one little flaw: our content is stuck in the past. Sara Wachter-Boettcher shows us how to create content that can travel and shift while keeping its message intact.

Like what you see? Want a piece of the action next time around? Then get along to Web Directions South in Sydney October 24 and 25 2013.

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[Web Directions] is a delicious mix of things educational, social and mind-blowing. It’s time out from the hurly-burly to step back, get some perspective, and develop new ways forward, fortified with a whole lot of new stuff in your head.

Chris Stephens Technology Director, Mozo