Web Directions Year round learning for product, design and engineering professionals

Web Directions started out with very much a designer and developer focus. But, based on feedback, and our general observations about the industry, we recognised that there was a need for a wider focus on the web – not just the practicalities of implementation, but the strategic and business side as well.

Last year, we introduced a third management/strategy track, and we are continuing that this year.

In addition we’re excited to be able to announce a new 1 day workshop, in conjunction with Hinchcliffe & Company , the “Web 2.0 Executive Bootcamp”.

Delivered by the highly experienced Jeff Kelly, along with Australia’s own Stephen Collins the bootcamp leads participants through a deep exploration of the latest ideas, business models, trends, and techniques behind Web 2.0 with a special emphasis on proven, actionable methods for creating new online products and services – or transforming existing ones – using a Web 2.0 model.
The course has been delivered to thousands around the world, and it’s the first time it’s been offered here in Australia.

If you, your team, or your boss, need to revitalize your strategic web thinking, you’ll be hard pressed to find a better way to do that.

The workshop is fantastic value at $450 for conference attendees, or $550 for others.

As an added incentive, the first 25 people to sign up will receive a copy of Dion Hinchcliff’s (founder of Hinchcliffe & Company) forthcoming Web 2.0 Patterns for O’Reilly Publishing.

The workshop is on Tuesday September 23rd at the Powerhouse Museum, along with our other workshops, and you can register online right now.