Year round learning for product, design and engineering professionals

Years of transformation: 1984 and the Mac

Last time it was 1981, and the birth of the PC. Today, it’s not long after, 1984 and the birth of the Macintosh and the GUI. Apple had been a dominant player in the late 1970s early microcomputer days, with the Apple II first released in 1977 (the earlier Apple I was a strictly a […]

product and growth marketing at Web Directions Summit

It might seem a little outside our usual area of focus, but let’s see how our brand new product and growth marketing track fits into the big picture of Web Directions Summit. When we started nearly 20 years ago, if you worked on the Web, you probably did just about everything yourself. From the code […]

Years of transformation: 1981, The IBM PC

I didn’t know it in my early teens, but something was shifting in the nature of computing, which would shape the coming decades in ways few if any could really imagine at the time. Computers had until relatively recently been large extremely expensive capital investments requiring teams of expert operators. They processed, even by today’s […]

Showing our design systems friends some love

In keeping with our goal of creating the most comprehensive, in-depth conference for product professionals in the world, there’s a brand new track at Web Directions Summit this year! Your own design system track Design Systems: 2 days of all things design systems, designops and design engineering, covering everything you need to build a the […]

The impact of Generative AI at Web Directions Summit

Generative AI: we believe no-one on the product team can ignore this right now–Devs, content people, product managers, UX designers, growth team. So here’s how we’ll help you get up to speed, cut through the crap, and sort out what you need to do next. These 10 Web Directions Summit sessions (amongst dozens of other […]

Upping your content game at Web Directions Summit

Content is the heart of pretty much every user experience, every app or site. So last year we started a brand new content strategy and design focussed track at Web Directions Summit, and this year we’re taking it up a notch, with these incredible sessions. 💡Best Practice AI Explainability for Content Strategists | Emily Meller & Aden Rolfe💡Content […]

How and why we rebooted Web Directions Summit

Before we start, this post was prompted by the design reboot we’ve just done of the site for our upcoming Web Directions Summit–and the launch of the full, and frankly amazing, 7 track conference program, with brand new track covering product and growth marketing and design systems, alongside product design, front end engineering (two tracks […]

the UX of AI–the future isn’t going to send you an invite. It’ll crash your party

Famed science fiction writer (and straight up visionary) Arthur C Clarke (author of 2001 a Space Odyssey among many many novels and short stories, as well the originator of the idea of geo stationary communications satellites and the lunar lander) postulated three ‘laws’ (or better put ‘adages’). The third you have almost certainly heard–’Any sufficiently […]

An AI roundup ahead of Web Directions AI

This week we announced our keynote speakers for Web Directions Summit–a truly stellar lineup, and of course with a strong focus on how AI will impact the Web, and practices like engineering and design. And with a week to go until our AI conference (full lineup here)–use the code ‘wdai’ to pay just $395, or […]

Our Web Directions Summit 2023 Keynote speakers

Choosing keynote speakers is among the most engaging, and daunting, parts of putting together our conferences. Once a year we have the challenge of finding speakers who will capture the sprit of what is important now, and help point our diverse audience toward what comes next. Now, there is no shortage of “thought leaders” and […]

Some weekend reading, the chatbots are the worst edition

I’ve mentioned before that I spend a lot of my time trying to keep up with developments in technology, particularly around web development technologies and practices. I capture links to articles as I read (there’s many dozens of specialist sites in my RSS feed), and then every few days go back to this ever growing […]

Evolution and teleology as models of innovation

Generative AI is currently dominating tech (and broader) conversations unlike just about anything I’ve seen in 40 or more years immersed in technology. Some of the smartest folks I know, often with decades of experience, are enthused in a way people with decades of experience rarely are. Include me as one of them (the enthused […]

Web Directions AI–an ’emergency’ conference

I’ve been doing technology stuff for well over 40 years. As a hobbyist, a student and then professionally for a long time now. I’ve seen many fads and trends (and a few things that have been the real deal) come and go.  As a teenager I saw the emergence of micro-computing (that’s what they’re called before […]

The death the Web continues to be greatly exaggerated

In 2010, Wired Magazine published one of its periodically famous mis-takes (older folks will remember the 1997 “Pray” cover predicting Apple’s imminent demise, and even older folks their prediction that push technologies would kill off the web–”kiss your browser goodbye“). In 2010 it was not Apple that was dying, rather the web was already dead! […]

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Web Directions South is the must-attend event of the year for anyone serious about web development

Phil Whitehouse General Manager, DT Sydney