Web Week Opening Night Party and Launch of Yiying Lu Exhibition

When: 7pm-late, Friday 2nd October
Where: Pyrmont Bridge Hotel (Upstairs), 96 Union St, Pyrmont (Map)
BOOKED OUT: Our opening night party and exhibition launch is now fully booked out. But please come along to the exhibition any time from Saturday 3rd to Tuesday 6th October.

Be there at the beginning: come and celebrate the start of the first ever Australian Web Week with us. Featuring the launch of a world premiere exhibition by Yiying Lu, designer of Twitter’s iconic “fail whale”, who has put together something special in conjunction with augmented reality pioneers MOB.

About the exhibition

Designer of the iconic Twitter fail whale, which is employed by the social networking service Twitter during periods of downtime caused by over capacity, Yiying Lu designs beautiful, engaging, intelligent, charming and fun filled images, which delight the viewer.

The white mammal has been such a success that it has earned it’s creator a Shorty Award in NY – the equivalent of the Oscars which awards the best short content creators on Twitter – and one of Next 100 Emerging Leaders in Innovation by The Australian. Read more about the Fail Whale here.

In this, her first ever public show, Yiying has collaborated with Augmented Reality pioneers MOB, to deliver artwork that genuinely has to be seen to be believed. Come along and check it out, upstairs at the Pyrmont Bridge Hotel.

After the opening night, the exhibition will run until Tuesday October 6th, when it will move to the expo area of Web Directions South 2009.

Photo credit: Luky Chen