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This year for Web Directions South we’ve produced a superb conference t shirt with augmented reality superpowers designed by Fail Whale creator Yiying Lu. But if you’re going to dress in magical style with this shirt at the conference, you need to get in there fast because all orders need to be placed by Friday September 18.

But what exactly is a “superb conference t shirt with augmented reality superpowers”? Well, it’s superb because it’s a finest quality American Apparel shirt with a great design created by Yiying. And augmented reality superpowers? Well, maybe do a bit of googling and exploring for yourself if that means nothing to you, and then be prepared to pick up your shirt and wear it on the day.

Make sure you check out the awesome t shirt sales site designed by Tim Lucas of Agency Rainford as well. And if you’re interested to know how he wove his own little bit of magic, see his excellent tutorial.