Web Directions Conferences for web and digital professionals

Not Ready For Primetime?

One of the questions we hear about ‘HTML5′ time and again is “is it ready for primetime?”.

Technologies are always evolving—last decades’ hot hot thing is last year’s solid enterprise solution, and tomorrow’s legacy technology.

You might find it hard to believe, but in the middle 1990s, Java was hot. It was sexy. Seriously.

By the time a technology is ‘ready for primetime’ the interesting problems have largely been solved, the interesting applications of the technology explored. It’s solid and dependable and you won’t get fired for using it. There’ll be more job ads, typically wanting n+1 years of experience, where n = the number of years since the invention of the technology.
Ironically, it’s also likely to be far harder to get up to speed with the technology once it’s mature. There’s just so much infrastructure, so many patterns and practices to become familiar with before you can be considered competent.

Early adopters get the luxury of slowly ramping up and becoming competent over time. They get the opportunity to help shape the technology, and the practices associated with it. Of course, there’s always the risk that as an early adopter you’ll get caught up in the tornado, and crash into the chasm.

Some of us enjoy the security of a well established technology. Others enjoy the challenge and opportunity of an emerging technology. For the former, “not ready for primetime” is a downside. For the latter, it’s a positive.

Give me something that shows promise, but which isn’t ready for primetime. And when it is, well, you’ll be well and truly in demand.

We make events for the professionals shaping Australia's digital future

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[Web Directions] is a delicious mix of things educational, social and mind-blowing. It’s time out from the hurly-burly to step back, get some perspective, and develop new ways forward, fortified with a whole lot of new stuff in your head.

Chris Stephens Technology Director, Mozo

Join us in 2019:

  • Web Directions Design 2019

    Australia's product design conference with the world's leading expert

    Melbourne April 11 & 12 2019

  • Web Directions Code 2019

    Australia's conference for JavaScript and Front End Engineers

    Melbourne June 20 & 21 2019

  • Web Directions Product 2019

    Australia's conference for Product professionals

    Melbourne August 1 & 2 2019

  • Web Directions Summit 2019

    Our legendary event. Three big tracks,–Product, Design and Developer focused.

    Sydney November 2019