Web Directions Conferences for web and digital professionals

Video Ristretto–Building a compelling case for a Design System

Design systems are approaching a must-have for product and design teams. But while you understand the value, how do you make the case to decision makers who might not see it as much?

In this session from Web Directions Summit ’18, Laura van Doore, Head of Product Design at Fathom, a B2B SaaS product in the fintech domain addresses how can we sell the benefits of a design system with more focus on appealing to upper management, who may not see the same benefits we do?

As always our Video Ristretto pieces are shorter, extra condensed sessions packed full of useful goodness!

Want more like this?

Get on the waitlist for Conffab, our upcoming site featuring hundreds of world class presentations from Web Directions events (and more)

Conffab banner

We make events for the professionals shaping Australia's digital future

Learn more about us

I’ve been admiring the Web Directions events for years, and was honored to be part… What a fantastic event!

Ethan Marcotte Inventor of 'Responsive Web Design'

Join us in 2019:

  • Web Directions Design 2019

    Australia's product design conference with the world's leading expert

    Melbourne April 11 & 12 2019

  • Web Directions Code 2019

    Australia's conference for JavaScript and Front End Engineers

    Melbourne June 20 & 21 2019

  • Web Directions Product 2019

    Australia's conference for Product professionals

    Melbourne August 1 & 2 2019

  • Web Directions Summit 2019

    Our legendary event. Three big tracks,–Product, Design and Developer focused.

    Sydney November 2019