Web Directions Conferences for web and digital professionals

Donna Spencer – Keeping your content alive from cradle to grave

Web Directions South 2010, Sydney Convention and Exhibition Centre, October 14 2.40pm.

Presentation slides

Session description

By now we all know that the web is not a publication – that it’s a living, evolving thing. But a lot of content I see still appears to be ‘published’ once and then left alone.

This talk is about what happens after content is published. We’ll talk about how to:

  • decide what to create in the first place (and what the best format is)
  • identify which content types need to be left alone, and which need to be looked after
  • revive existing content and give it a second wind
  • check your content is still working for its readers
  • put it to sleep when it is time
  • put a process in place so you can do this yourself and with distributed content creators

We’ll also discuss how this varies depending on your industry, size of site and type of content.

About Donna Spencer

Donna Spencer PortraitDonna’s a freelance information architect, interaction designer and writer. That’s a fancy way of saying she plans how to present the things you see on your computer screen, so that they’re easy to understand, engaging and compelling. Things like the navigation, forms, categories and words on intranets, websites, web applications and business systems.

She’s been doing this professionally since 2002, is a regular speaker at Australian and international events and has just completed her third book.

Follow Donna on Twitter: @maadonna

We make events for the web professionals shaping Australia's digital future

Learn more about us

Out of any conference, Web Directions is far and away our favourite

Dave Greiner Founder, Campaign Monitor

Join us in 2018:

  • Web Directions Summit 2018

    Our legendary event. Two big tracks, one Product/Design, one Developer focused.

    Sydney November 2018

  • Web Directions ai 2018

    The intersection of Technology, Business & Design with Ai

    Sydney October 2018

  • Web Directions Culture 2018

    Creating better teams and workplace cultures

    Sydney October 2018

  • more web directions events

    See our complete line up of awesome events