Web Directions

Presentations about content

Podcasts, slides, videos and more

Jeff Croft — Elegant web typography

• In: Resources
• By: jessie
• June 19, 2008
• 7 Comments

Web Directions South 2008, Sydney Convention Centre, September 25 2.40pm.

Even in our day of web videos and pod­casts, text is still the king of con­tent on the web. Great typo­graphic sen­si­tiv­ity is one of the hall­marks of sites that exude a pro­fes­sional con­fi­dence. From type siz­ing and col­or­ing to lead­ing, kern­ing, and mea­sures to proper usage of quotes, dashes, and bul­lets, to choos­ing appro­pri­ate type­faces, this ses­sion will demon­strate using CSS and other mod­ern web tech­nolo­gies to dis­play type on screen with ele­gance and impact.

See the slides and hear the podcast »

Donna Spencer — Getting content right

• In: Resources
• By: Maxine
• March 10, 2008
• No Comments

A pre­sen­ta­tion given at at Web Directions User Experience, Melbourne Town Hall, May 16 2008.

We all know that great con­tent is a core part of the web­site user expe­ri­ence. So why is it so hard to find con­tent that isn’t dull, life­less and unin­ter­est­ing — blah, blah, blah?

Web con­tent can be vibrant, inter­est­ing and fun. It can draw you in, fill your head and make you learn with­out hav­ing to think. And it’s not really hard to write. Three sim­ple tricks can turn poor con­tent into a great expe­ri­ence — remem­ber that read­ers care more about them­selves than you; write in real words with authen­tic voice; play show and tell.

This pre­sen­ta­tion will dis­cuss these prin­ci­ples, with plenty of funny and not-​​so-​​funny exam­ples. You’ll go away with prac­ti­cal steps to make your writ­ing kick-​​ass. And you won’t even have to think.

See the slides and hear the podcast »